Comic book stores are basically holy churches for geeks. And both run on the exact same culture system. In ‘For The Culture’ by Marcus Coll

Comic book stores are basically holy churches for geeks. And both run on the exact same culture system. In ‘For The Culture’ by Marcus Collins (@marctothec), he breaks down how real community building relies on shared beliefs, behaviors and tools. Fandom cultures use those exact levers to drive audience growth and brand loyalty: - Artifacts: A first appearance comic issue vs a sacred scripture - Language: Terminology like “pull list” is shared words - Rituals: Wednesday comic book day is a weekly service - Sacred Spaces: The physical store operates as a third place built for true connection. When places give people shared meaning and belonging, it stops being a retail store and becomes a congregation. What are your thoughts? Comment below 🙏